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Jul 18

Norwegian Cruise Line partners with USA Today to cruise for names for its two new ships

                Contest Gives Consumers a Chance to Make Maritime History by Naming Norwegian’s Project Breakaway Ships                  

MIAMI – July 18, 2011 – Norwegian Cruise   Line (“Norwegian”) today announced it has partnered with the national daily   newspaper USA Today to launch a naming contest dubbed “Norwegian’s Cruising for   Names” for the cruise line’s two new next generation Freestyle Cruising ships   scheduled for delivery in April 2013 and April 2014. The contest runs from   today through August 14, 2011 and the winners, who will be announced in   mid-September, will receive a trip for two to the first ship’s inaugural   festivities.

The   cruise line is looking for names for its two Project Breakaway ships that   reflect the innovation of the brand along with the freedom and flexibility of   its signature Freestyle Cruising and invoke the feeling that these ships provide   a “break” at sea from the stress of everyday life.

“We   know how passionate cruisers are about new ship launches, so it seems only   fitting that we look to them to help name our two Project Breakaway ships,” said   Kevin Sheehan, Norwegian’s Chief Executive Officer. “We are excited to be   partnering with USA Today and specifically with its Cruise Log blog, which we   know gathers some of the most avid cruisers there   are.”

To enter,   contestants should head to www.cruisingfornames.usatoday.com,   fill out the entry form and submit a name that starts with “Norwegian.” There   is no maximum amount of entries per person. The winners will receive a trip for   two to the first ship’s inaugural festivities, including the Christening   Ceremony (date/location yet to be determined). The trip includes round-trip   coach airfare for two, ground transportation, balcony stateroom accommodations   (double occupancy), on-board meals, as well as government taxes and fees.

The   contest is only open to residents of the United   States and Canada (excluding Quebec) 18 years of age and older. For more   information on how to enter and for the official rules and details on the   prizes, visit www.cruisingfornames.usatoday.com.